Home \| Site Map \| \| Develop Your Domain Names
	Sex and the city

The Stories Behind Same-Sex Marriages: Lesbian and Gay Community Anonymously Shares Insights, Experiences on Experience Project
Anonymous Social Experience Website Sees Surge in Online LGBT Activity Coinciding with Gay Marriage Approval, Highlights 3 Major Themes of Discussion

Maybe Jane is the new Sex music for the 2000's
Maybe Jane is the new Sex music for the 2000's. Banned on AOL and all colleg stations, the "slutty All Girl Band From HEll" sing about giving blow jobs in the car to having sex on the dance floor (sextrance).

Sex in the City: An African-American Cast Explores Sexuality On Stage
Kim Coles, Jacque Reid, and Sharon McGhee share powerful, personal stories of black women about sexuality, intimacy and responsibility in a groundbreaking stage performance in New York City.

Sex Without Intimacy and Intimacy Without Sex
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- =-Excerpt From The Relationship Handbook: How to Understand and Improve Every Relationship in Your Life by Kevin B. Burk=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- =-We no longer feel the social pressure to confine sex to committed relationships.

Success Is Found In The Mystery Of Sex Transmutation
Napoleon Hill in 1937 declared in his book Think and Grow Rich that the men of greatest achievement are men with highly developed sex natures; men who have learned the art of sex transmutation.

Baby Boomers Want Great Sex
The Sinclair Institute thinks sex is the next thing to be "boomerized."

Sex Toys - Theres One For Everyone
Dongs & DildosThe most common of sex toys, dildos or dongs are designed for stimulation by vaginal and anal insertion and stroking. Dildos come in many shapes, sizes, color, texture and other accessories.

Get Down On It: The Link between Infection and Oral Sex
Back in the days, talks of oral sex were considered taboo. Be it heterosexual or homosexual oral sexual activities, people will give you scandalized stares if you even hint of the subject in a conversation. But that was then. Now that we live in a more liberated society, more and more people are starting to open up to the idea of oral sex.

Same-Sex Prenuptial Agreements Offer Protection for Gay Couples
LawDepot.com, an online provider of do-it-yourself business and legal documents, has launched a new Prenuptial Agreement that can be used by same-sex couples planning to get married in the state of California.

Sex and the City: The Movie Star Kim Cattrall Carries Rebecca Minkoff's Market Tote
Sex and the City star Kim Cattrall carries designer Rebecca Minkoff's "Market Tote" in Sex and the City: The Movie (in theaters now).

Kama Sutra Positions - Ancient Sex Techniques
The ancient Hindus have a well-developed literary tradition that focuses on the art and science of achieving rewarding sex. The most well known sex positions can be found in the Kama Sutra.

Dietary Supplements To Boost Your Sex Drive
A good diet is important for a good health to keep all systems functioning well, including our sex drive.

Herbal Sex Supplements
There are numerous herbal supplements on the market today that increase sexual performance and satisfaction. How is one to choose which of these products is the right one to try? Trying to sort through the various descriptions can be time-consuming and frustrating.

Orgasm & Early Ejaculations - Sex is a Serious Thing!
Most of the questions asked to sexual health experts are about men's early ejaculations and women's orgasm troubles. When you read this you may say: It's normal, if man is coming off quickly, woman couldn't have an orgasm! But if you really think for a few seconds, surprisingly, you won't see any relation between these two events.

Herpes Misinformation: Transferring Cold Sores During Oral Sex
Question: If I suffers from cold sores (herpes simplex 1) but not from genital herpes (herpes simplex 2), is it possible for me to pass on the virus to my partner during oral sex; even if I am cold-sore free at the time?Answer: Unfortunately, yes, even though the chances are slim, either herpes virus — Herpes Simplex Type 1 (HSV-1) or Herpes Simplex Type 2 (HSV-2), can infect the mouth or genitals and can be transferred from one partner to another even if the infected partner is asymptomatic at the time.Since there are few faster ways to ruin a relationship than when one partner give the other herpes, lets clear-up some more herpes misinformation that could save you from giving or receiving the gift that keeps on giving.

Sex in Advertising: Does it Sell?

We're surrounded by advertisements that desperately compete for our attention. Everywhere we look, we find ourselves inevitably drawn to images of scantily clad attractive men and women that are supposed to somehow inspire us to purchase products they endorse. Sure, this attention-getting strategy is popular. But, is it effective?

Sex appeal can increase the effectiveness of an ad or commercial because it attracts the customer's attention. It's human nature to be curious about sex. A pair of long legs on a billboard is more likely to catch (and hold) a guy's attention than a puppy, regardless of how cute it may be. Even women are drawn to them, perhaps with the desire of having goddess-like legs.

However, misuse of sex appeal can be costly. Many campaigns deemed offensive have started brand boycotts that affect sales and damage brand reputation. Abercrombie & Fitch has been involved in several scandals, the latest from their most recent catalog entitled "XXX Wet, Hot Summer Fun." On April 18, 2002, only a week after the catalog hit the stores, the Illinois State Senate passed a resolution condemning A&F's advertising tactics. This resolution, backed by several nonprofit organizations, suggests citizens and shareholders boycott Abercrombie's products and to take a stand against the company's marketing strategies. Although sexy images in catalogs are not at all uncommon, "XXX Wet, Hot Summer Fun" featured naked boys and girls frolicking in natural settings. Not quite appropriate for an apparel catalog targeted at teenagers.

Sex in advertising has stirred controversy for many years, an advertiser must be careful when incorporating it in a campaign. Great advertisers consider not only the attention-getting power of an advertisement or commercial, but also what kind of emotional response it provokes in customers. Studies show that the attractiveness of the endorsing model provokes positive responses. Nudity and graphic erotic content, while still increasing consumer's attention, doesn't really generate positive feelings among viewers. In other words, advertisers must be careful to avoid the "cheap shot," which may negatively affect a brand's image.

To avoid that, the sexual content in advertising must be appropriate to the product category and have a proper underlying message. In 2000, Heineken launched the "It's All About the Beer" campaign. One spot, called "The Premature Pour," shows a beautiful seductive woman pouring Heineken into a glass. When a guy across the bar responds by pouring his own, he nervously pours too fast and spills foam all over the table and himself. The sexual content is implicit, yet direct. The sexual reference in this and other spots in the campaign worked, causing sales to rise 13% in the first two quarters of 2002. However, Steve Davis (VP of marketing in Heineken USA), claims that, "Provocative is a very good place to be, as long as we're not inflammatory. But the spots also work for a different reason. From the tag line to the plot, they are about a desire for Heineken. Our ads make the beer the hero."

Sex sells, yes, but only when used "in good taste." As marketers we must think not only in getting customers' attention for the short term, but also in building a brand reputation that will yield long-term results.

Mark Levit is managing partner of Partners & Levit Advertising and a professor of marketing at New York University. Partners & Levit's clients include Procter & Gamble, UnitedHealth Group, and GE Commercial Finance. For more information call 212-696-1200 or visit http://www.partnerslevit.com.